Top SEO News: Week of April 9, 2012

Posted in Search Engine News by David Rodecker, on April 9, 2012 | 2 Comments

Check out the top SEO, search engine and Internet marketing industry news stories from around the Web this week.

Facebook Buys Instagram for $1 Billion
Facebook CEO Mark Zuckerberg just announced that Facebook bought photo sharing application, Instagram, for $1 billion. The company plans to bring the 8-person staff of Instagram to Facebook so they can work together to keep improving on the photo sharing ability of both popular social networks.

Google AdWords Adds Zip Code Targeting, Location Insertion; Updates Location Targeting
Google recently announced new features in AdWords that will help users create ads that are more relevant to local customers.

Yahoo Confirms 2,000 Employees Getting the Axe
Yahoo recently stated that it plans to restructure and lay off 2,000 employees. The company currently has 14,000 employees and has not yet stated which departments the layoffs will occur.

Pinterest Now 3rd Most Popular Social Network
According to a recent study by Experian, Pinterest is now the 3rd most popular social network. The network attracted 21.5 million visits in one week in January, which is almost 30 times the total number of visits six months prior. This now gives Pinterest a larger audience than LinkedIn.

Google Analytics is Making its Way to Google+
According to Marketingland, slides from an official Google deck that show how to connect a Google+ page with Google Analytics have been leaked.

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  • http://www.forbes.com/sites/jjcolao/2012/04/10/instagram-acquisition-affirms-facebook-is-a-bad-invesment/ David Rodecker

    Is Facebook scared or stupid?– $1 billion for a startup social network with about 10 people! It may be a brilliant move given that Facebook’s imminent IPO of $100 billion; making this acquisition little more than monopoly money… Instagram is a mobile apps rockstar, with millions downloaded every 2 weeks, 2011 Apple App of the Year; the fact that it comes with a few million more users is just icing.

    Makes you wonder though, is Facebook that needy and vulnerable to a new hot-shot app?

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